our hindi movies have added spice to our daily use of dramatic language.. some of these are now a part and parcel of any exaggerated dialogue – onscreen or off… some of these that will never be forgotten are more generic dialogues whereas the others are movie specific.. nonetheless, here we go.. Pushpa… I hate [...]
Tagged bollywood, i likewith all the noise about carbon emissions, pollutants and forest felling in the news, one tends to think that its only the industries that need to do something…someone as menial as a graphic designer or a clerk or a computer operator for that matter has no hand whatsoever in all the global warming and destruction of nature. [...]
Tagged fontsEvery Indian (who has been brought up in India) has grown up with Amul Butter and its topicals. I remember looking forward to seeing a change on the hoarding sites that were booked by Amul .. these were always so brilliant. Infact i still look forward to them – though we dont get to see them [...]
Tagged advertising, brands1.00 pm – a horde of people troupe to the ground level for their dabbas dropped of by the dabbawala.. that day was no different except that there was an addition to the menu. all the dabbas had a sample sachet of the new flavour of ENO – the antacid powder. this was accompanied by a [...]
Tagged brands, innovations, marketingcome the time for your wedding bells and one of the innumerble to-dos and have-to-dos is selecting your wedding invitation. enter into Khadilkar street – Mumbai. the wholesle market for wedding cards from start to end( with more than 150 shops along the two sides of the lane) all you get are wedding invites – [...]
Tagged experiencecome 14 feb and you see hearts flying all over the place – be it whole or in pieces – its suppose to be the season of flowers candy and cards… its like a bandwagon that all companies,no matter what their product, is bound to jump on hoping for a little bit of attention amongst all [...]
Tagged advertising, brands, innovations, marketingSoon, gone will be the days when every packaging designed will have that small white box at the back with coded black lines and random numbers. A unique barcoding system developed by Microsoft, High Capacity Color Barcode (HCCB) is set to hit the market later this year on DVD media The HCCB, a four and [...]
Tagged innovations, packaging