with all the noise about carbon emissions, pollutants and forest felling in the news, one tends to think that its only the industries that need to do something…someone as menial as a graphic designer or a clerk or a computer operator for that matter has no hand whatsoever in all the global warming and destruction of nature.
here is something that we can do to help the cause
“the ECO-FONT”
the idea behind it was simple: how much of a letter can be removed while maintaining readability?
developed by SPRANQ and based on a hunch of Colin Willems, this font, when printed, uses upto 20%less ink!
it definately wont look that great on a hoarding, but for those regular, day-to-day prints, its perfect.
and its free for download !!
http://www.ecofont.eu/english.html
get it. use it. spread it.
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